Octopus
Modelling Optimization with the use of External Data
Octopus enables the detection and use of appropriate external data that will be useful to the specific model. During modelling, the historical data is enriched with external data, allowing more precise modelling results to be obtained.
Octopus external data does not contain any personal data. Instead, it creates customer personas, thus prevents having any conflicts with General Data Protection Regulations (GDPR). Data is obtained from sources that are periodically and regularly updated; therefore, the data is always up to date.
Lumnion continuously searches for new and reliable sources to further improve the data quality.
SPENDING
INCOME
DEMOGRAPHICS
SOCIAL MEDIA
STATISTICS
QUESTIONNAIRE
OCCUPATION
GEO LOCATION
Use of External Data
Lumnion’s external data from open and paid sources
Net Disposable Income Prediction
Predicting customer’s income and spending capacity
Customer Price Optimization
Predicting customer’s price elasticity
Use of External Data
Lumnion’s external data from open and paid sources
Net Disposable Income Prediction
Predicting customer’s income and spending capacity
Customer Price Optimization
Predicting customer’s price elasticity
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12 Months Subscription
No License Fee
No Service Fee
No User Based Fees